WHETHER YOU HAVE AN IDEA OR INVENTION, ARE LAUNCHING A NEW PRODUCT OR SERVICE, NEED TO REVITALIZE YOUR CURRENT BRAND, WANT TO EXPLORE OPPORTUNITIES IN THE MARKETPLACE, OR NEED SPECIFIC SERVICES OF A COMPANY THAT UNDERSTANDS THE ENTIRE SCOPE OF WHAT IMPACTS YOUR BUSINESS, VECTOR IMPACT CAN BE AN ASSET TO YOUR COMPANY.

MARKET AUDITS AND BUSINESS PLANS
The Market Audit provides a detailed review of the market with first hand interviews and field research. The Business Plan distills the audit into actionable strategies and tactics and provides custom-built financials.

PRODUCT DEVELOPMENT

• Product Prototypes
• Engineering Drawings
• Modeling
• Product Specifications and Design
• Packaging and Shipping Configurations

Plus, positioning in the marketplace, such as:

• Pricing Strategy
  
• Sales Collateral
  
• Advertising
  
• Channel Strategy
  
• Category Management

INTELLECTUAL PROPERTY
The integration of intellectual property (patents, trademarks and trade secrets) into the business strategies and tactics. Evaluate patents and work with attorneys in patent filings and interactions with the United States Patent and Trademark Office.

LOGO/BRANDING

• Logo Design/Artwork
  
• Branding Strategy (positioning lines; corporate color(s) scheme; brand personality, etc.)
  
• Corporate Graphic Standards (simple documents to comprehensive manuals)

CREATIVE SERVICES
Comprehensive Graphic Design Capabilities, Including:

• Corporate Stationery: Business Cards/Letterhead/Envelopes, etc.
  
• Collateral Materials: Brochures, Catalogs and other Print Tools
  
• Packaging
  
• P.O.P. and P.O.S. Merchandising
  
• Trade Show Exhibit Design
  
• Signage
  
• Environmental/Wayfinding
  
• Direct Marketing: Dimensional, Postcards
  
• Magazine Design/Publishing
  
• Ad Specialty Items/Wearables
  
• Photography/Photo Direction

ADVERTISING/PR SERVICES

• Media Planning/Buying
  
• Copywriting
  
• Promotional Programs
  
• Outdoor
  
• Print Advertising (Trade/Consumer)
  
• Broadcast Concept/Storyboarding/Production
  
• Radio Spot Scripting/Production
  
• Press/Media Kits (Traditional and Electronic)
  
• Guerilla Marketing Tactics

DIGITAL/SOCIAL

• Website Design/Programming
  
• SEO and PPC Programs
  
• Electronic Newsletter/Communications
  
• Social Marketing Strategies and Implementation
  
• Blog Program Strategies and Implementation